A GO/NO GO DECISION
We identified a $3-4m opportunity in a new geography. But pricing, target customer, infrastucture and route to market all needed adjusting.
CUSTOMER VALUE UPLIFT
We analysed quote and transaction data, created SLAs and SOWs, rolled out customer research and increased share of wallet from the top 20 customers
LAUNCHING A PRODUCT
We analysed the global marketplace, picked a side, repriced for the new geography and achieved a 25% margin uplift and the most successful product launch in the business’s history.